Visionary brands deserve a beautiful and compelling way to get their stories in the media. Coverstories offers the digital equivalent of a branded special in a printed newspaper or magazine. Our goal is to rid the world of ugly advertorials and confusing native ads, by standing out instead of blending in.
We distribute Coverstories in the mobile ad space of the media titles of your choice. With one tap, your cover opens into a fullscreen, scrollable magazine-like story. Coverstories can carry long form articles as well as video’s and photography. The call to action at the end takes readers to any of your own webpages. Readers can always return to the host publication by tapping the close button.
Our clients include brands, creative agencies, PR firms, and branded content teams at publishers. Coverstories work particularly well for tech companies, financial services, NGO’s, cultural institutions and heritage brands.
Coverstories get an open rate that’s generally a multiple of the benchmark for native advertising. Readers dive into your story, take in your message and are guided gently to your call to action. Here you can get conversions depending on your campaign goal: drive downloads, get subscriptions and followers, invite people to a shopping page or make them sign up for an event.
Custom campaigns are available from € 99 per day, depending on your media selection. A campaign of one week requires at least a budget of € 693. Prices exclude value added tax / VAT.
Special rates apply for creative agencies. For publishers we offer a Starter License and Partner License.
Yes, we offer custom cover illustrations and unique branded stories as optional add-ons. To provide this on demand service we work with a network of talented illustrators, writers and photographers.
Native advertising is a messy space where brands have lost influence over the way their stories are presented. You either have to face questionable content appearing alongside your articles or your stories appearing on low-quality websites for the sake of reach. Our mission is to infuse native advertising with beauty and accountability while embracing the ever expanding power of mobile.
No Coverstory will ever be published without a pair of human eyes checking the suitability and editorial quality of its content, as well as compliance with our general terms and conditions.
Coverstories works with most SSP’s and existing ad tech and doesn’t require complicated custom integration.
We measure the open rate, number of readers, call to action traffic and time spent on a Coverstory and give our clients access to this data in a detailed performance report.